Following a bruising meeting with my accountant this morning (scolded for being too detailed on some things and not even nearly detailed enough on other: sent back to try again....), am spending the rest of the day tied to my desk, sorting out some loose ends with my own social media presence on the internet. Have reinvented www.beaglethinking.com as a Modernista-type site where social media does all the talking: drawing feeds from here (Blogger), Twitter, LinkedIn, Youtube and so on. This requires quite a bit of tidying up...although quite doable because I'll be leaving Facebook out of the equation.
Why? One, (controversial perhaps), I'm just not convinced Facebook is a place to do business - certainly not B2B, B2G or G2G, but even the big brands are struggling to talk authentically and usefully to their consumers on Facebook. Two, I think we need boundaries between our personal and our work lives. I'm all in favour of building good personal connections with our business contacts - and there's no rule that says you can't let your personality show in your professional blog or Twitter feed - but too much information (dodgy holiday snaps in Speedos, anyone?) can definitely get in the way..
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